The Importance of Knowing Your Financial ‘Why’

4 min read · January 19, 2020 7774 0
Know-Your-Financial-plan

Do you have a ‘Why’ to live for? A ‘Why’ brings a purpose to your life, and is a pre-cursor for ‘How’ to live. It makes your goals more achievable and real. People go to college for an education that can get them a good job, they eat more vegetables to maintain good health, they travel because they want to see the world; there is always a purpose behind the things you do. Financial planning is no different. To achieve your financial goals, you need to know the purpose behind them, or else you can easily lose interest in the entire process. Your purpose could be anything, right from saving for a child’s education, to wanting to buy a dream house in the Hamptons. But as long as you have purpose, you will stay focused on your financial journey. 

How Can You Find Your ‘Why’ On Your Path to Financial Freedom?

Finding your ‘why’ or financial purpose is simple. All you need to do is think of all your goals (both short-term and long-term) and your spending habits, and write them down on a paper. These goals will help you orient your efforts in the right direction. Here’s how you can start: 

  • Analyze Your Personal Thoughts:  Are you constantly thinking about upgrading to a new car, or buying a new smartphone? Do you frequently find yourself dreaming of living in an urban penthouse or craving a secluded life in the mountains? Make a list of all your thoughts to understand what you aspire to achieve in life. These thoughts are nothing but your purpose or reasons for why you work so hard to earn money. Once you know your purpose, you can invest your money in appropriate accounts or stocks and fulfill all of these dreams.
  • Examine Your Family’s Goals: Do you have a child that aspires to go to college someday, or a spouse suffering from an expensive medical condition? How many people in your family are financially dependent on you? How many of these expenses are recurring in nature? The answers to these questions will help you understand your family’s requirements and what you need to do to accommodate them with your personal goals.
  • Study Your Spending Habits: Now that you know your future goals, and that of your family, look at your spending habits. How much money do you spend on rent, groceries, insurance premiums, and gas? How good or bad is your credit score? Have you paid off all your debt? You can get your last 6 months’ financial statements from your bank and go through them to see where you spend your money. Identify the unnecessary, extravagant expenses from the bare necessities. 

After closely examining these three, try and analyze your current financial standing. Ideally, you should have enough savings to achieve all your goals. If you find yourself falling short, try to add more to your savings fund each month or invest in more high yielding stocks and bonds so your money can grow over a period of time. This activity will also help you understand your risk capacity, so you can diversify your portfolio accordingly.

Ponder over your expenses as well. Your spending should be within limits and not hamper with the progress of your goals. If your expenditure is high, you may want to find ways to reduce unnecessary expenses or find alternative sources of income. For example, a side business or freelance work. 

Advisor

Need a financial advisor? Compare vetted advisors matched to your specific requirements.

Choosing the right financial advisor is daunting, especially when there are thousands of financial advisors near you. We make it easy by matching you to vetted advisors that meet your unique needs. Matched advisors are all registered with FINRA/SEC.

Click to compare vetted advisors now.

Why Should You Know Your ‘Why’ to Attain Financial Freedom?

Having a purpose can simplify many things and clear your perspective. Here are some reasons why you need to know your ‘financial why’.  

  • Brings in Focus: Knowing where you are headed in your journey makes you more focused. If you know that your goal is to buy a house, you will actively go out looking for schemes, investments, and loans that can help you buy your dream house without impacting your other goals.
  • Increases Savings: When you know your ‘why’, you align all your other expenses to your purpose, which helps you save more and spend less. For example, if you are contributing to a 529 plan for a child’s college education, you will look for ways to reduce your other expenditure so you can comfortably contribute to the 529 account.
  • Makes Goals Achievable: Just having a vague thought in your mind will probably not take you to your desired goal. Saving money without a purpose can be a mundane activity. But when you have a fixed aim in life, you go out seeking more information on how to reach that aim. You are then passionate about not just earning money, but also saving it wisely.
  • Reduces Debt: Knowing your ‘why’ will also fuel you up to invest your money optimally so it can grow over the years. This way you will not be burdened with rising debt.

To Sum it Up

Going through life without a purpose can be boring. The same goes for your financial journey too. When you have a purpose and fixed goals, you can draw yourself a suitable path to achieve them. Without a purpose you will probably go through life, working robotically to earn more money, and then spend it mindlessly. 

Knowing your ‘why’ is essential. Do you think you know yours? You can reach out to financial advisors to know if you are on the right path to financial freedom.

WiserAdvisor Insights

A team of dedicated writers, editors and finance specialists sharing their insights, expertise and industry knowledge to help individuals live their best financial life and reach their personal financial goals. We believe that there is no place for fear in anyone's financial future and that each individual should have easy access to credible financial advice.

Related Article

8 min read

18 Sep 2025

5 Step Guide on Building Wealth

By the time you reach the midpoint of your career, the financial landscape changes. Instead of starting to save, the urgency is more about making your money work harder, faster, and more predictably. Retirement is now a visible point on the horizon, and thus, every decision now carries more weight as the margin for error […]

10 min read

16 Sep 2025

Wealth Creation vs Wealth Preservation: What Matters Most as You Near Retirement

In your 30s and 40s, the financial conversation often revolves around maximizing returns, growing your portfolio, and building momentum. But by the time you reach your 50s and early 60s, a different question takes center stage: How do I protect what I’ve built? That’s where the distinction between wealth creation vs wealth preservation becomes strategic. […]

10 min read

05 Sep 2025

Everything You Need to Know About Balanced Funds

Convenience, thy name is mutual funds! Mutual funds have really simplified how the world invests. Gone are the days when building a portfolio meant spending hours handpicking individual stocks and bonds. You had to keep one eye on market news and another on price movements, while still finding time to decide when to buy or […]

9 min read

04 Jul 2025

What are the Tax Brackets and Federal Income Tax Rates for the 2025-2026 Tax Year?

Did you know that the Internal Revenue Service (IRS) adjusts 2025 tax brackets to account for inflation? Yes! The numbers you saw on your 2024 return probably will not be the same in 2025. These changes can affect how much tax you owe and whether you are eligible for certain tax credits or deductions. But […]

More From Author

14 min read

23 Jan 2024

How to Determine If Your Financial Advisor Is Doing a Good Job Each Year

The decision to hire a financial advisor is a prudent move. Seeking professional advice can provide valuable insights and a roadmap to achieve your financial goals with strategic planning. But the world of financial advice is crowded. While some advisors bring qualifications, expertise, and a commitment to your financial well-being, others may fall short of […]

4 min read

30 Oct 2023

How to prepare for a meeting with your Financial Advisor

What do you do before you visit a doctor? Understand your condition, prepare for all the questions that the doctor would ask, ensure all your test reports and medical history documents are in order and so on. Preparation is a must even before you visit a financial advisor.  Table of Contents7 Things to do to […]

3 min read

26 Jul 2019

Best Retirement Calculators to plan Retirement

It is said that a goal without a plan is just a wish. This holds true even for retirement planning. You dream of a peaceful retired life. To achieve that you must plan for your golden years well in time. Various retirement tools make your task easier. For example, a retirement calculator helps you calculate […]

4 min read

23 Mar 2020

How to get rid of Money Anxiety?

Is money anxiety even a thing? Yes, it is! Money anxiety is something we all have dealt with or are likely to deal with at some point in our life. Sometimes, you may not even know that you are money anxious unless you take note of it. But the good part here is that money […]

Subscribe to our
newsletter & get helpful
financial tips.

By clicking "Subscribe", you agree to the terms of use of the service and
the processing of personal data.

The blog articles on this website are provided for general educational and informational purposes only, and no content included is intended to be used as financial or legal advice. A professional financial advisor should be consulted prior to making any investment decisions. Each person’s financial situation is unique, and your advisor would be able to provide you with the financial information and advice related to your financial situation.

close circle

Still Have Questions About Your Finances?

Get Matched with a Trusted Financial Advisor Today

trusted Trusted by millions of
consumers since 2004

Start Your Match Now Completely Private and Confidential